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Holiday
by: fame_retail
Holiday Holiday

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Position 9/34

Holiday

This holiday Best Buy gift card is designed for younger recipients. The illustration is enhanced with metallic foils, and a special raised UV effect under laminate creates shine and dimension. The FAME-designed carrier format unifies the cards at shelf. And (as with every card on display) it’s designed to be a 2-second read from 10 feet away.

Design: FAME
www.fameretail.com/

Client: Best Buy
www.bestbuy.com/

EVP, Chief Creative Officer: Bruce Edwards
Design Director: Sean Zindren
Designer/Illustrator: Danielle Johnson
Senior Copywriter: Kara Connolly

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